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Introducing Music Video Search by Bing

It seems Bing has found its competitive bone after all long when coming to making search fun and easy. One of their latest updates to their engine is the music video search which they have published on their blog on Monday, you can read the full article here. The main purpose of the music video search is to make it easy for users to search and access the best music videos on Bing like they would on Youtube and or any other video sites.

This music video search feature is not only designed to search for only famous artists only, it can also look up the results of unknown artists as long as they have a music video somewhere online.

Below is a search for South African hip hop artists Khuli Chana and the results. The results are relevant even though the Khuli is mispelled in the search bar.

This music video search capability aggregates all the videos from the most popular video sites like Vimeo and Youtube, and even the less popular video sites so that it can give you the best music video search experience. The best thing about this Bing music video search is that you do not need to go to the video source’s site to watch the video because you can preview and watch it directly on Bing.

I have never been excited about anything that Bing as a search engine comes up with because I always believed that they lack that innovation that can make them compete with Google internationally, but this music video search tool made me reconsider my opinion about Bing and if they can continue to come up with tools that are user centred like the music video search then they might reach their full potential after all (That’s in my part of the world of course).

If you have any opinion on this latest update from Bing get in touch by leaving a comment below.

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Mashilo J Mothemane
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Mashilo J Mothemane

Mashilo is a digital marketing strategist with primary focus on SEO and search. keeping up with the industry trends and coming up with tangible SEO strategies is his daily bread.
Mashilo J Mothemane
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